AU Small Finance Bank Gave a Big Gift to its Customers

The bank has started a new service for crores of its customers. Let us tell you in detail.

Small Finance Bank (SFB) AU Small Finance Bank has taken a pioneering step towards enhancing the banking experience of its customers by launching a special loyalty program for select CASA and Debit card holders. This is a program where a customer’s financial transaction is not just a transaction, but rewards can be earned on every transaction.

AU Bank Loyalty Program-

AU Bank Loyalty Program has been designed to increase customer engagement and connect with customers. Which provides customers an opportunity to earn points on many types of transactions.
From financial transactions to non-financial activities, every step matters. These earned points can be redeemed to purchase an exciting range of products, gift vouchers, air tickets and much more, transforming everyday banking into a rewards journey.

Under this program, customers can earn and redeem reward points on transactions for various AU products and services. From debit cards to savings accounts and current accounts, from AU 0101 app to net banking, there are many other options.
Travel booking, mobile recharge, air miles, golf sessions, more shopping in less time and a range of lifestyle services are all included.
Customers can check their accrued reward points through AU 0101 app or internet banking and visit to avail these services.
Debit Card Delights: Debit card loyalty program offers 200 reward points for setting a PIN and enabling e-commerce transactions. Plus, every spend adds to the customer’s reward points.
CASA Bonanza: CASA loyalty program offers up to 500 reward points to regular users of the company’s products. An activation bonus is provided for Internet Banking, Mobile Banking, UPI and Bill Payment registration.
Additionally, the program continues to provide points to customers for using internet banking, mobile banking and bill payment transactions every month.
To do this, AU Bank has partnered with Loyalty Rewards, India’s leading loyalty and customer engagement platform, to continuously expand the reward bucket while ensuring the quality of rewards.
Speaking at the launch of the programme, Uttam Tibrewal, Executive Director, AU Small Finance Bank said, “AU Small Finance Bank has been a pioneer in bringing customer centric propositions that drive the dream of Digital India.
With our CASA and Debit Card Loyalty Rewards Program we aim to promote digital transactions in a dynamic environment by offering a variety of offers and benefits.
We are pleased to announce the innovative loyalty rewards program of CASA and Debit Card, which has been designed with the customer journey as the centerpiece of our operational strategy. Our aim is to ensure that our valued customers get the best out of every digital transaction, including points, coupons, offers, recharge options, shopping incentives and cashbacks.
Such rewards are designed to strengthen and deepen our customer relationships with better experiences, drive satisfaction and increase loyalty. We are fully geared up to make our customers the ultimate winners by ensuring a lasting partnership with AU SFB in the digital age.

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